The (Blue and Gold) stars are aligning!
What an odd weekend I’ve had. Honestly. Not all great and happy like one would hope for. But one where adversity in whatever fashion it comes in, needs to be dealt with, and dealt with efficiently, as well as learned from.
Which is very poetic, as to cap off my weekend, I just finished watching what well and truly is my favourite online video series i’ve watched all year, and in competition with things like Game Theorists, Tested, and most recently Element Animation, that takes in a lot of territory for me. But also, its a series all about conquering adversity, and making the best of the hand you are dealt.
I am talking about Subaru Launch Control. They have entered their 7th season of this magnificent piece of work. and in this 7th season, there is a great bit of nostalgia involved, as the Vermont Sports Car team rebranded their Rally and Rallycross operation, and brought back the classic subaru blue and gold livery, a livery and aesthetic that has since my first introduction to rallying been synonymous with the sport, synonymous with my childhood, and synonymous with excellence on the stages.
Childhood memories like playing Colin McRae Rally with my father on PC, always in the Subaru, being introduced to the fact that there is an actual sport where this takes place, where that car races, and where there’s a Norwegian competing. and ever since 2002, following every race weekend, every result, every up every down that Petter Solberg had in his career. Its more or less my entire childhood in these two colors and that one brand. I’ll never have the same passion for another team as i do for Subaru and Rally.
And Formula Photographic and Bowes Media, the corporations that create this show, are nothing short of excellent themselves. They encapsulate rally, its turmoil, its speed, its relief as the champagne rains down, in such a fantastic way, that its brought me right back to being a kid at 10 years old seeing Petter crossing the line at Margam Park to become the first norwegian world rally champion. Beating guys like Marcus Gronholm, Tommi Makinen, Richard Burns (rest in peace) Carlos Sainz, Colin McRae, and the man that would go on to beat all records in the history of rallying, Sebastien Loeb. and crying the first and only tears of joy i ever cried for a sports accomplishment.
When a series of online videos can have such an impact on someone, you know you are doing something right. And no wonder Amazon picked it up. Quality content should be on a quality platform. And that’s the plea i also want to put into the universe today as relates to the actual team, the drivers they currently have, and fantastic results they have managed this season.
Quality content should be on a quality platform.
Subaru. I want you back in the World Rally Championship.
More now than ever, we are coming up on 12 years since the last time a Subaru factory car turned a wheel in anger in the toughest championship the FIA has on offer.
Having looked at the regulations, the Impreza as far as I can tell fits in the general requirements for it to be adapted to a world rally car. I might be terribly off by saying that. But then like rumours would have it, introduce a
new hatchback with 4wd for the purpose of coming back to where the brand established itself.
Look at the potential you have in the market now praising the Subaru in the USA for its performance, for the work that Vermont has done.
Look at the talent you have in guys like Oliver Solberg, who has quite frankly overachieved as a rally driver at the ripe age of 18 years old. having won darn close to everything he has raced this year with 4 wheel drive including a WRC Promoted event in Estonia. He is a world champion by the time he is 24. What better story can you make than a 2nd generation Solberg, being a world champion under the same badge as his father.
Look at the experience and knowledge you potentially would possess with Petter Solberg at the helm of a Subaru Motorsports Europe Organization as team manager. Having also since 2014, won 2 drivers world titles in rallycross, and two manufacturers championships in rallycross, and hosting a 2 time world champion in Johan Kristofferson, no world title worth fighting for comes easy. And with him now putting his helmet down as far as full seasons go. He is ready to craft more champions and win more manufacturers championships
Look at the WRC per today. It hasn’t been as exciting, accessible or competitive for 15 years as it has been in these three last seasons.
Look at Launch Control. Now there is such a following, such a passion and such an uncanny excitement about the team and the brand of Subaru that hasn’t been there since the world title in 2003.
Everything is there for what could be an outstanding charge to be world champion again in a sport where Subaru is synonymous. Where teams such as Citroen, Ford, Hyundai, and your old native rival Toyota are all thriving in competition against one another, in what subjectively speaking is the most exciting motorsport in the world per present day. Toyota is actually well on their way to winning a world championship with Makinen and Tanak
You can’t mean to tell me that Toyota is better than Subaru can you?? Then Prove it! Surprise us all towards the end of the year, announce a comeback to the World Rally championship, put Petter in the big boy chair, Oliver in a seat, along with for example a Mikkelsen, a Paddon, a Breen, or an Ostberg. give it a year or two of development, and that blue and gold livery to seal the deal, you will not find a team that gets more attention, more exposure, or potentially garners more medals in the championship then them. I speak subjectively, but god dammit if it isn’t a fantastic day dream.